商品行銷部 商品行銷企劃人員 Product Marketing Specialist

1.研究市場動態與競爭分析，包括市場趨勢分析、同業競品分析、通路動態追蹤等

2.規劃、執行、維護保險商品，包括報價需求與協調、商品規格擬定與溝通、上架排程規劃與追蹤、法規異動影響分析

3.設計與維護行銷文件，包括商品簡介、商品說明書、建議書以及商品網頁等協助行銷推廣之製作物

4. 其他主管交辦事項

1. Conduct market research and competitive analysis, including market trends, competitor comparisons, and industrial dynamics.

2.Plan, execute and maintain insurance products, uincluding managing quotation requests and coordination, drafting and communicating product specifications, scheduling and tracking product launches, and analyzing the impact of regulatory changes.

3. Prepare and maintain marketing materialssuch as DM, brochure, sales illustration, and product web page, to support marketing efforts.

4. Others matters assigned by the supervisor.”

2. 良好的規劃與組織能力

3. 抗壓性佳

4. 良好溝通能力

5. 具有效率之獨力作業能力

1. Familiar with life insurance products

2. Strong planning and organizational skills

3. High stress tolerance

4. Excellent communication skills

5. Efficient ability to work independently